Tasmania, the island state of Australia, lies 40 degrees south of the equator. An archipelago of more than 334 islands in the temperate zone of the southern hemisphere, it is a land of dramatic coastlines, rugged mountains, spectacular wilderness and sparkling highland lakes.

Tasmanians breathe some of the world’s cleanest air and drink the purest water. Unpolluted coastal seas and rich, fertile soils enable them to produce the finest foods.

Tasmania is an island of difference. Its people are resourceful; applying the kind of creativity that arises from geographical isolation to their business activities, scientific research and artistic endeavours.

Tasmanians produce superb wines and world-class beers to complement their extraordinary food. The natural and built environment inspires their artists and writers. They are world leaders in many areas of specialisation, including large-scale, high-speed catamarans, marine evacuation gear, high-performance radio antennae and aquaculture equipment. Whatever they do, they regard quality as their over-arching competitive advantage.

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Featured video

Partner in focus

Art app wows the world

Winning a coveted Apple Design Award for technical, aesthetic, and creative excellence for its hugely popular software app Procreate, was the dream start for Savage Interactive. Procreate offers the most complete software ever devised for digital artwork on iPad.

James Cuda shares his thoughts and excitement on Savage Interactive's future and explains how Procreate was used to create an amazing illustration of actor Morgan Freeman.

To learn more about Procreate watch the video or visit the website.

13 May 2014

Our location in the world

Map showing location of Tasmania in the world

This site has been produced by the Brand Tasmania Council © 2014

Brand Tasmania